Broadway International Group

Broadway International Group and Broadway Asia are among the largest production, management, and distribution companies of live entertainment throughout global markets, with a focus in New York, London, Europe, and Asia. Founded in 1991 by Simone Genatt and Marc Routh — two of the most active commercial Broadway and West End producers — the company has toured productions across more than 60 countries and garnered over 50 Tony, Olivier, and Grammy Awards through its many collaborations. The company serves as the exclusive Asian licensing representative for the Rodgers & Hammerstein library across numerous territories, and partners with major rights holders including Warner Bros., Universal Theatrical Group, and DreamWorks Animation.